THE BRAND BUILD
A single, fully orchestrated brand transformation.
Strategy, creative direction, image consulting, and execution — held by one person, from first conversation to launch.
Reserved for coaches, consultants, and trainers earning six figures and beyond
AS SEEN IN/ FEATURED WITH
The problem
You didn't build a six-figure practice by accident. But somewhere between the client work and the growth, the brand stopped keeping pace with what you're actually capable of.
That gap, between what's true about your expertise and what the market currently sees, is the only thing standing between you and the clients paying premium for exactly what you already do.
We help established six-figure consultants and corporate trainers rapidly transform their scattered branding and unclear messaging into a high-converting, premium brand presence that magnetically attracts high-paying clients – without you having to do all the heavy lifting.
In as little as 8 weeks, you’ll have a cohesive, conversion-focused brand that commands authority and premium fees, giving you the confidence to scale your business fast.
Meet Bianca
Your Chief Brand Strategist
Before Modo Global, I was the person trusted to run million-dollar government contracts, helping secure and manage a $30 million Department of Defense contract over seven years, and the person who drove more than $2 million in higher education enrollment growth in two years. I hold dual master's degrees from the Paris School of Business in Paris, an MBA from Grand Canyon University, and I'm currently completing my Doctorate in Business, with an emphasis in innovation and corporate entrepreneurship, at Grand Canyon University.
I'm also a certified Project Management Professional and a certified Image Consultant, which means my work doesn't stop at a logo and a website. It extends to how you personally show up, on stage, on camera, in the room, because a brand that looks credible everywhere except its founder isn't finished. I'm the bestselling author of Unscarred: Prayers for Healing.
Most brand rebuilds require a strategist, a designer, a stylist, and someone to manage all three — a coordination job most clients never signed up for, on top of running their business.
The Brand Build is different because it isn't assembled from disconnected vendors. It's one integrated process, held by one person, across four disciplines:
Four disciplines. One lifeline.
Positioning, ideal-client clarity, and your expertise productized into a signature framework you can pitch with.
I Brand Strategy
How you personally show up (photography, styling, on-camera, and stage presence) so you match the brand you're building.
III Image Consulting
Visual identity and a website built under one coherent creative vision, not stitched together from freelancers who never spoke to each other.
II Creative Direction
One timeline, one point of accountability, from Discover to Deploy. Nothing gets lost in translation between disciplines, because nothing has to be translated.
IV Execution
Our Brand Build Blueprint is a partially productized, step-by-step system designed for speed and quality. It ensures clients can simply “submit and receive” while the expert team does the heavy lifting. The five core stages (the 5D Brand Build System) are:
Discover & Audit: We kick off with an in-depth brand audit and intake questionnaire to uncover your current brand gaps, goals, and unique value. Through a strategy call, we identify what’s holding your brand back (e.g. inconsistent messaging, weak online presence) and clarify your vision.
Distill & Align: Next, our strategists distill your insights into a Brand Strategy Blueprint. This defines your unique positioning, ideal client profiles, and signature framework. We align on your brand messaging – including your value proposition, tagline, and story – ensuring it clearly communicates your expertise and packages your IP into a memorable framework.
Design Identity: Our design team creates a cohesive visual identity that exudes professionalism and luxury. You’ll receive a custom logo suite, color palette, typography, and brand style guide. We incorporate any existing assets and make sure your visuals immediately position you as a top-tier authority from the moment prospects encounter your brand.
Develop Assets: We build out all the essential brand assets for you. This includes a conversion-optimized website (typically 5–6 key pages like Home, About, Services, etc.) with professional copywriting tailored to highlight your framework and results. We also handle on-page SEO setup and integrate any needed features (lead capture forms, scheduling links, etc.). Throughout development, you review key drafts (e.g. homepage design and copy) while our team implements feedback.
Deploy & Launch: Finally, we launch your new brand presence and ensure you’re equipped to leverage it. Our team provides a launch kit including a step-by-step marketing launch plan (covering social media announcements, email templates, etc.) so you can generate buzz. We deliver all final files (logos, graphics, copy docs) and walk your team through using them. With your brand “live,” you’re ready to attract a steady stream of ideal clients.
Engagement begins at $25k, scoped to what closes your specific gap
What an Engagement Can Include
(Throughout each stage, Bianca’s team handles the heavy work behind the scenes – your role is mainly to provide input and feedback, then watch as your brand comes to life.)
To accommodate different needs and investment levels, the Brand Build Program is structured in tiered packages. Each tier delivers tangible outcomes and assets, with higher tiers offering more extensive branding elements and support. All tiers solve the core pain point – an urgent lack of a conversion-focused, credible brand – but differ in scope and extras.
Here’s what each includes:
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Get the essential brand assets you need to look the part of a premium consultant. This fast-track package delivers the critical pieces to establish a professional, conversion-ready brand presence.
Brand Strategy Intensive: A one-on-one strategy session with Bianca (or lead strategist) and a brief Brand Strategy Blueprint document outlining your USP, target personas, and messaging pillars.
Visual Identity Design: Creation of a custom logo and a basic brand style guide (colors, fonts, logo usage) to ensure a polished, consistent look for your business.
Core Website (Up to 3–5 pages): A professionally designed and copywritten website (e.g. Home, About, Services, Contact pages) that showcases your expertise and includes clear calls-to-action to convert visitors.
Basic SEO & Analytics: Initial SEO keyword optimization for your site and Google Analytics setup, so your brand is discoverable online.
Launch Checklist: A simplified launch checklist/plan for announcing your new brand (e.g. social post copy, email announcement template) so you can hit the ground running with your rebrand
(Ideal for clients who need a quick yet solid brand upgrade to start attracting higher-quality leads immediately.)
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Elevate your entire brand experience and positioning to truly stand out as an industry authority. This package includes everything in Tier 1, plus additional high-impact deliverables.
Expanded Website & Funnel: A more comprehensive website (5–7 pages) which may include a blog/news section or a lead magnet landing page to support content marketing. We ensure the site architecture and copy are geared to showcase your thought leadership and capture leads.
Messaging & IP Productization: In-depth development of your brand messaging and intellectual property. We create a compelling story & methodology section on your site that clearly communicates your proprietary method or framework. You also receive a one-page downloadable or slide deck outlining your signature framework, which you can use in pitches or workshops to emphasize your unique value.
Social Media Branding Kit: Branded social media profile banners, post templates, and an optimized LinkedIn About section (or bio rewrite), ensuring your online presence is consistent and professional across platforms.
Professional Brand Photography Guidance: Guidance for a DIY photoshoot or coordination with a photographer – we’ll provide a shot list and styling tips so you get high-quality images that align with your new brand (critical for a polished website and profile).
VIP Support & Consulting: Two additional consulting calls (e.g. one mid-project, one post-launch) to advise on leveraging your new brand assets – whether it’s coaching you on a marketing campaign, refining your service offerings, or aligning your team with the new brand.
(Perfect for those ready to seriously level up their brand authority and want a fuller suite of assets. This makes you not just look credible, but truly positions you as a leader in your niche.)
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The ultimate, all-inclusive brand transformation for elite consultants who won’t settle for anything less than a category-leading presence.
Includes everything from Tier 2, and adds premium, white-glove services to build an influential brand platform.
Full Visual & Image Overhaul: A comprehensive image consulting package. Bianca’s team (or partners) will direct a professional brand photoshoot for you, handling everything from creative direction to recommending photographers. You’ll end up with a library of magazine-quality photographs and headshots for your website and marketing materials.
Brand Documentary Video: A short, professionally edited brand intro video (≈2–3 minutes) featuring you – perfect for your homepage or as a speaker reel. We handle scripting and editing; you simply provide raw footage (or we can arrange a videographer as an add-on).
Speaker/Media Kit: A polished PDF media kit or speaker one-sheet, showcasing your bio, signature topics/services, client testimonials, and any media features. Use this to pitch yourself for keynote speeches, corporate training contracts, or podcast interviews – establishing you as a go-to expert.
Extended Website Features: Any additional web needs such as integrating an online course portal or scheduling system, or expanding up to ~10 total pages (for example, adding case study pages, a resource library, etc.). We tailor your site to not just present your brand, but also to support your business model (e.g. booking speaking gigs or selling online programs).
Ongoing Brand Concierge Support: 3 months of post-launch support where our team acts as your “brand concierge.” This includes updating any minor website changes, designing up to two extra marketing materials (e.g. an email newsletter template or a brochure), and priority consulting access to Bianca for any branding or marketing questions as you roll out your new brand.
(This is a must-have for clients who want a truly turn-key solution – you walk away with not just a brand refresh, but an entire platform and arsenal of assets to dominate your market. It’s the closest thing to having an in-house branding department, without the overhead.)
Who It’s For — and Who It’s Not
For:
✔ Coaches with a proven framework
✔ Consultants earning six and beyond
✔ Trainers ready to scale into B2B
Not For:
✘ Beginners without an offer
✘ Influencer-focused brands
✘ People seeking overnight results
Amazon Best-selling Author
Bianca, you have such a magnetic presence. Thank you for serving and all that you do." — Reta Jo Lewis, Ex-President, EXIM Bank
Thank you for the passion you have for eradicating human trafficking in Atlanta. We are happy to partner with organizations like yours to put an end to this terrible crime." — Senator Cory Booker
Words from Leaders
Julie Branden
JPBranden Image Consulting and Professional Training & Coaching Consultant
“Where should I even begin? I needed help re-branding my company and I had some ideas but I really could not execute them myself. I reached out to others for help but Bianca actually listened to what I was trying to do. Bianca captured the true essence of my brand. She helped me make the visual impact I was seeking. I highly recommend Bianca.”
Darra McClendon
Speaker, Organizer, & Content Creator
“Bianca has got the eye, she’s got the heart. She did a color and body analysis for me, followed by a closet audit and personal shopping. I can’t thank her enough for helping me build a brand that attracts my dream clients.”
Book Bianca to Speak
Bianca Modo is a highly credentialed, experienced speaker and professional in branding, high-performance communication, and business. She is a highly-respected industry professional with over 10 years of experience in strategic brand development, digital marketing, and client relations.
Bianca has earned a reputation for promoting ethical business practices and values transparency in her work. She is committed to helping businesses create meaningful connections with their customers and increase brand loyalty and customer satisfaction.
In Atlanta?
We operate out of Atlanta but travel globally for clients. Clients are welcome to meet us in Atlanta or discuss travel options with our team.
FAQs
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An agency hands you off between a strategist, a designer, and a project manager who's translating between them. The Brand Build is one person across all four disciplines, nothing gets lost in the handoff, because there isn't one.
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Engagements begin at $25K. Exact scope is defined together during your consultation, based on where you're starting and where you're headed.
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Most engagements move in as little as 8 weeks, start to launch.
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The Brand Build is built for consultants and coaches with proven results and a working method, even if it hasn't been packaged yet. If you're still validating your core offer, this isn't the right starting point yet.
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A short call to understand where you are, where you're headed, and whether The Brand Build is the right fit, for you or for us. Not every consultation ends in an engagement, and that's by design.
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Yes. Based in Atlanta, travel globally for clients (travel fees will be added to scope)